Nothing has the potential to derail your plans like an unforeseen legal crisis. Our firm provides legal guidance that doesn't just help you strategically avoid them- but allows your business to grow into a legacy.
Anyone can build a business; only a select few businesses can become a brand. Trademarks protect brands- ensuring not just that your brand's name, logo, or slogan can't be used by anywhere else- it's the only way to ensure that your business' name can live on in perpetuity.
Typically, the most premier brands are the ones that are infringed upon at the end of the day, and registering your trademark before infringers have the chance to act is key to protection. The trademark process is lengthy, which means that its better to act sooner than later. If you're unsure whether or not this step is right for you at this time, the due diligence option below is the proper first step, which not only acts as the "first step" of the trademark process, but is also a step every business should take prior to branding.
Our extensive due diligence search provides a comprehensive search of your business name throughout the United States, so that you know whether or not your proposed (or current) name can be used. This is the first of three steps of our trademark process, and should also be your first step prior to investing capital on branding. It's integral that you ensure that there is no chance of “likelihood of confusion” with another brand, which typically results with an exchange of not-so-fun cease and desist letters at best; a forced rebrand at worst. Before you invest in branding or creating a business, the wisest step is always a due diligence search.
There's quite a difference between filing papers with the Secretary of State, and creating an enduring business. The former, you can generally do on your own; the latter you need to make sure you are handling correctly.
The first step of forming a true business is ensuring that you have the right corporate formation, which evolves over time. From LLCs to S-Corps, C-Corps to 501(c)(3) filings, we're happy to discuss what would be best for your business at this time.
Like a seatbelt in a car, there’s one aspect that seems to rudimentary in that it's so fundamental, it often goes overlooked: you must be able to sell your products without putting your business at risk; you must be able to provide your services without simultaneously subjecting your business to liability.
The only way to do this? Ensure that every sale of a product, every client project, every hire is covered by a legally sound contract, so that your business can continue to grow without subjecting itself to further liability. Many of my contracts (specifically those for creative entrepreneurs) have been converted into immediately downloadable templates at shopcreativelaw.com.
It seems like such an uncouth sentiment, yet it’s true: The most certain thing you can count on in life is that death will inevitably follow. And during life, it’s impossible to predict the unknowns. Despite knowing this, most business owners neglect this most important, most inevitable tenet.
Planning for the future is more than just your estate- it's your business’ succession plan, executing restructuring when necessary. It’s about creating a legacy. After all, no one starts a business today for it to be gone tomorrow.
The only way you can create a legacy is to make practical, actionable decisions to do so; and the only way to turn your business into a legacy is with a plan.